16 2011 Fault Line Episode 2: Good Effect on Target
30 2011 Fault Line Episode 3: Get That Wire Cut
6 2011 Ad Age Digital Conference CEO Electronic Arts (. John Riccitiello) , Battlefield 3 Call of Duty. 3 Battlefield 3, Activision Call of Duty. , [44].
30 2011 Electronic Arts , 8 . 12 . [129].
[] Modern Warfare 3 Battlefield 3
: Activision ( Call of Duty) Electronic Arts ( Battlefield Medal of Honor) 2011 [130]. 2010 Medal of Honor, Call of Duty: Black Ops , Call of Duty[131], [132] [133], [134] ( [135]). Electronic Arts , Call of Duty[136], Battlefield 3, Frostbite 2[137]. EA : , : Battlefield 3 Call of Duty: Modern Warfare 3:
* 6 2011 Ad Age Digital Conference CEO Electronic Arts (. John Riccitiello) , Battlefield 3 Call of Duty. 3 Battlefield 3, Activision Call of Duty[44];
* 27 2011 EA Games (. Frank Gibeau ) , , Battlefield 3 Call of Duty, . , Battlefield 3 , [138];
* 5 2011 (. Frank Gibeau) : , , , Call of Duty, , . , [139]. 2011 COO Electronic Arts (. Peter Moore) Gamespot. : " - , Call of Duty: Modern Warfare 3 . , , , , , - . Call of Duty 90%, 70% . , Call of Duty: Modern Warfare 3, , . , ."[140];
* 10 2011 IndustryGamers Battlefield 3 (. Lincoln Hirshberger) : Battlefield Bad Company 2 , , , , . Battlefield 3 . .[141]
* 12 2011 mcvuk , Battlefield 3 Call of Duty: Modern Warfare 3. , Battlefield 3 Call of Duty: Modern Warfare 3[142]. 6 2011 E3 Electronic Arts Battlefield 3 25 2011 [49].
* 2 2011 MCV : (. Jens Uwe Intat) Electronic Arts (. Eric Hirshberg) Activision[143]. , Battlefield FPS Call of Duty: . , . , : (Battlefield 3), , , . . : , Electronic Arts . ., : , Call of Duty. . Halo: Reach Medal of Honor, . Gears of War 3 . , , , . , , , . , .
* 6 2011 E3 Battlefield 3 , [144]. 4chan, Activision (. Sarah Breiden). Call of Duty: Modern Warfare 2, PC, . , , . , [145]. DICE Battlefield 3 .
* CNBC (. Bobby Kotick) Call of Duty: Modern Warfare 3 Battlefield 3, 2011 : , Battlefield 3, PC, , Call of Duty. , , , , .[146]
* E3 2011 , (. Bobby Kotick) Electronic Arts Battlefield 3 ( ), . . Activision (. Dan Amrich) , Battlefield 3 , , Electorinc Arts[147].
* twitter Call of Duty: Modern Warfare 3 , Battlefield 3 c [148]. Call of Duty: Modern Warfare 3 , , - . Battlefield 3 , [149];
* , Battlefield 3, www.modernwarfare3.com. , , Battlefield 3[150]. 15 2011 Activision , . Battlefield Call of Duty: Modern Warfare 3[151]. 2011 Activision modernwarfare3.com, [152].
* 2011 IGN Battlefield Call of Duty, [153].
* , (. John Riccitiello) Industry Gamers, Call of Duty: Modern Warfare 3 , . , , , , , Battlefield 3 Activision. , , Call of Duty [154]. Activision (. Eric Hirshberg) 2011 gamescom, , - , . : " , , , - . . , , - , , . , DreamWorks ? , ? , , - , - "[155]. Electronic Arts : (. Jeff Brown), EA , IndustryGamers : " , . , , - , . . Activision 90% , Battlefield 3 60-70%. . , Guitar Hero Tony Hawk"[156].
* , gamescom (. Robert Bowling) twitter : "gamescom ! Battlefield 3 DICE " (. GamesCom completed! Spent an hour playing @Battlefield 3 multiplayer with friends from DICE, I loved it!)[157];
* 2011 Paris Games Week award Battlefield 3 , Call of Duty: Modern Warfare 3[115];
* Call of Duty: Modern Warfare 3 Electronic Arts , , , Battlefield 3. Battlefield 3 , , DICE[158].
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* 15 2011 DICE (. Patrick Bach) , Frostbite 2.0 Playstation 3 Xbox 360